Source: BHN I Blackhawk Network
London – December, 18th, 2025 - One4all Gift Cards, part of Blackhawk Network (BHN), has announced a new redemption partnership with Miconex’s Town & City Gift Cards, strengthening support for local businesses and expanding choice for consumers across the UK.
Through this collaboration, One4all Gift Card holders can now swap their One4all for a Town & City Gift Card of their choice, redeemable at over 10,000 local and national businesses in over 90 towns and cities nationwide.
Colin Munro, CEO of Miconex, said: “Support for local has never been higher. In our 2025 research, 82% of people said supporting local businesses has become more important over the past 12 months. Town & City Gift Cards are unique; blending big brands and indies, and available for 90+ towns and cities UK wide. By partnering with Blackhawk Network in the UK and giving consumers the ability to switch their One4all Gift Card for a Town & City Gift Card of their choice, we’re furthering our mission of making local shopping easy and enjoyable, blending unbeatable local choice with unrivalled support for local.”
David Walsh, VP of Original Content EMEA at One4all Gift Cards, comments: “Our partnership with Miconex is about strengthening local economies while expanding choice for One4all Gift Card recipients. By connecting One4all Gift Cards with Town & City Gift Cards, we’re channelling vital support directly to high streets and independent businesses across the UK. At the same time, we’re giving customers even greater flexibility and breadth of options, ensuring every gift is more meaningful — empowering recipients to shop locally while enjoying the convenience of a national brand.”
This new partnership further reinforces One4all Gift Cards’ position as the UK’s leading multi-store gift card provider. Customers can now spend their One4all Gift Card directly in-store and online with 1000s of retailers on1000s of brands, offering unmatched choice across both national chains and local businesses throughout the UK.
About BHN
Today, through BHN’s single global platform, businesses of all kinds can tap into the world’s largest network of branded payment solutions. BHN helps businesses grow revenue, increase loyalty, motivate and reward their teams, disburse funds and engage consumers. Branded payment solutions include the issuance and distribution of gift cards, egifts, corporate payouts and rewards, along with the technology to deliver these products in seamless, integrated ways. BHN’s network spans the globe with more than 400,000 consumer touchpoints.
Learn more at https://blackhawknetwork.com/uk-en. BHN owns One4all, a leading multi-retailer gift card.
